The Thailand Pavilion's Mascot - Tai

December 11, 2009



Design of the mascot for the Thailand Pavilion has been inspired by the mythical giant Indrajit, a traditional iconic figure with a fierce gaze who stands sentinel at temple entrances. The World Expo version, however, is a cute child-giant who beams with friendliness, cheerfulness with an air of courtesy, that is characteristic of the Thai people.

The mascot is called “Tai”, a name that relates to the etymological root of “Thai” (liberty and independence) and a Chinese word meaning “great”. Tai will take his place at strategic points within the pavilion, greeting visitors with his cheerful smile, very much like the friendly people of Thailand – the land of the free.

Tai’s skin is in green -- the colour signifying a fertile land -- and his big round eyes mirror kindness and compassion, the moral qualities of a happy Thai. His smiles, always spontaneous and genuine, are full of warmth and friendship to all, exemplifying what is known today as the Thai Smile.

The big stick he holds is a magical wand that can morph into powerful weapons or genies that would bring about victory or fulfillment of wishes.

Source: Thailand Pavilion Mascot - Tai, the 7th World Exposition 2010, Expo 2010 Shanghai China at Thailandexpo2010.com

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